Clients who value the views of their expert writer can greatly benefit their brand and their target market by refreshing existing website content and initiating a content plan. Perhaps it is my long experience as a writer and editor - or the fact that I have...
How to optimise your website for sales
Every business today needs an online presence, but how do you make your website work to bring customers to you? Here are some tips to help you optimise your website and generate those all-important sales. There is no point in investing in a beautifully-designed...
How to boost your creative business in the COVID-19 crisis
How can creative businesses survive and thrive in this new and restrictive crisis environment? Here are some practical, and mostly free, ideas to help boost your creative business.
Why your brand still needs to communicate in a crisis
Tips for maintaining communication with clients in a time of crisis - and why it is important to keep communicating and marketing your brand for success in the longer term. In these uncertain times, it is easy to put the brakes on spending to support your business....
5 ways to improve your sales with word power
Here are a few tips about how using the right content can help raise your profile and get more customers visiting your website to buy your products or services. Start with a clear message about your offering and communicate about what you do best.